PONT EZ NEWS AGENCY - PRESS, PR, COMMUNICATION
(Currently only this information is available in English)

Reference material

We would like to introduce ourselves in a few words, providing some information for your decision. The main feature of our company is high-standard PR work. Our company runs on PR campaign transactions of either casual, short-term or long-term ones as well as planning and carrying out programs. We are capable of achieving the aims of the assignor with the best quality/price ratio.

We do not stand for an end in itself exhibitionism, only arguing that – unlike the general belief – PR is not only for increasing one’s fame and acknowledgement but also to support the performing of significant economical events or averting, easing inconvenient problems. Those can be for instance campaigns of market expansion, capital issues, taking out loans, apply for subsidy, selling elements of portfolios, HR (human resources) increase and decrease programmes, etc. Our company, the Pont Ez Kft. (Pont Ez Ltd.) has successfully transacted several assignments already facilitating such particular business campaigns.

Amidst the conditions of the market competition none of the companies or organizations can afford to be underrepresented in the press correlated to their size, significance and aims.

Pont Ez Ltd. has many decades of experience working in press, PR and advertising. Through our business and personal relations our co-operation is contionuous not only with the country-wide but also with the local printed and electronic press. We have developed one of the widest network of relations in the world of the Hungarian media during the years. Due to this fact we may have some advantage against the large multinational PR agencies.

Our reference works:

• PR of Mátészalka (town)
• PR of approx. 25 politicians
• PR of several national ministries’ (Prime Minister’s Office, Ministry of Environment and Water, Ministry of Health, Social and Family Affairs, Ministry of Justice, Ministry of the Interior) leaders
• forming the managerial image of organs with nationwide influence
• communication in connection with the decision of The Hague Jury about the hydroelectric power station of Bős-Nagymaros
• preparing the Communicational Handbook of Waste-material Depositories for the Ministry of Environment and Water
• PR of a Biological Sewage Works Company (Orcanica)
• PR of the Deputy Mayor of Urban Areas Management at Budapest Municipal Council
• PR of the Deputy Mayor of Environment at Budapest Municipal Council
• PR of Conexus Stockbroker Company
• PR of Dunainvest Stockbroker Company
• PR of Vylyan Winery
• PR of the Pumpkin Festival of Nagydobos
• PR of the Cabbage Days of Demecser
• PR of Axis Computer Technology Corp.
• PR of Taverna Corp.
• PR of Poliscope Detective Office
• PR of Perfect Loyd Detective Office

Among multinational companies:

• Accor Services
• NextiraOne (Alcatel)
• Sofitel
• Neumann AG.

Besides our annual contractual assignments we accept casual orders as well, transact some PR-campaigns or press conferences. We do press analyses, also analyses of probable trends, prognoses to prepare managerial decisions.

The Pont Ez Ltd.:

owners Miklós Kárpáti and László Gáti

capital stock 3 million HUF

The owners’ proffessional career:

Miklós Kárpáti journalist
1997 – Pont Ez Hírügynökség (Point This News Agency) managing director, owner
1993-97 Napi Gazdaság (Daily Economy) contributing editor
1991-93 Köztársaság (Republic) leader editor
1990-91 Magyar Hírlap (Hungarian Newspaper) interior politics columnist
1989- to date Hócipő (’Fed-up-shoes’) founder editor
1984-90 MTI deputy editor-in-chief parliament crew-leader
1972-1984 factory newspaper editor
1968-72 Újpesti Cérnagyár (Thread Factory of Újpest) colourist chemist
Qualification: university, journalist school

László Gáti journalist
1997 – Pont Ez Hírügynökség (Point This News Agency)
1988-97Co-nexus Print-teR Lap- könyvkiadó, reklám és propaganda Kft. (Co-nexus Print-teR Publishing, Adverising and Public Relations Ltd.) manager and owner
1987-88 Pro Marketing Ltd. Wien journalist
1986-87 economic weekly Ötlet (Idea) deputy editor-in-chief
1983-1986 Magyar Média Kiadó Reklám és Propaganda Vállalat (Hungarian Media Publishing Adverising and Public Relations Company) director
1980-83 Újítók Lapja (Paper of Reformers), Kirakat (Shop-case) columnist
1973-80 Üzemi lapok (Factory paper) journalist
1971-1973 IGV Hírek (IGV News) editor-in-chief
Qualification: university, college, journalist school
Foreign language: English conversational level